The Hundreds public label Fall winter 2011 lookbook


peep the fancy. haha…The Hundreds going for a much more sophisticated look for their public label with clean cuts, minimal graphic and or logo, and limited quantity of pieces. Peep the lookbook here.

Read more

Leave a comment

Hiatus. I have been on a hiatus, sorry.

Busy, busy, busy is always a good thing. However we have been mad busy at the shop working on our 1 year anniversary and launching our webstore. Keep your fingers crossed for both pivotal moves this week, as ours are crossed for sure! With that being said, the blog has been left a little dry for the past few days. Please take a look at the banner (up soon) and this post for why we have been so busy… :)

Read more

Leave a comment

WeSc 2011 Winter Lookbook video

New WeSc winter 2011 lookbook video. Peep it here!

Read more

Posted in Film | Tagged , | Leave a comment

Halloween Madness at el dorado bar

come to this event tonight! peep the flier! Halloween Madness, hosted by the fresh yard. 13 goodies bags for the coolest costumes!

Read more

Posted in Events | Leave a comment

Mikey Mo the MC ‘watch what a hater do’ performance

Check the facebook link of the performance we rocked at club 6. It was a damn fun night. After that peep the links for Mikey’s new album.

Read more

Posted in Music | Tagged , , | Leave a comment

9five eyewear. SD. Now available at the fresh yard.

9five eyewear has arrived at the yard. We have been waiting to get these in, I know I have and what better than to have not only a dope eyewear line in the shop but also a local SD brand. These guys have been seriously killing it! From the golden era aesthetic of skate culture in their frames you can see great design and detail. Please come by the shop and see them for yourself. Also peep the pics and links below.

Read more

Posted in Accessories | Tagged , , , , | Leave a comment

Whistles from Falling Whistles available at the Fresh Yard

We now carry Fallng Whistles pieces in the shop. These items not only are amazing looking as an accessory to compliment your outfit but also it is a conscious piece.  Falling Whistles is a non-profit organization campaigning for peace in the Democratic Republic of the Congo. These great whistles that they make are created by the oldest whistle making company in the world. They serve a purpose, be a whistle blower for peace is what they say. And we are all for this cause and effort. Please look at the piece and click the links for more info on this non-profit. And take a look at the items we have in the shop….

Read more

Posted in Accessories | Tagged , | Leave a comment

Casio G-Shock G-8900A new colors available at the shop

These are actually available at the shop now. They are slated to be released in November but you can def come to the shop and cop one if you want. There are five new colorways to the 8900 model. The aluminum bezel and updated face are part of this new drop .  Features such as a 200-meter water, shock resistant, a LED Super Illuminator backlight, flash alert, multi-city time, 5 year battery,  world time and resin and aluminum structure. Peep pics and then come by the shop.

Read more

Posted in Apparel | Tagged , | Leave a comment

New items in the shop!!! Hundreds, Brixton, Benny Gold, Play Cloths

Peep the images of some new items that just arrived earlier this week in the shop. Come and get some!! Hats, hoodies, shirts from The Hundreds, Brixton, Benny Gold, Play Cloths and more. Peep here.

Read more

Posted in Apparel | Tagged , , , , , | Leave a comment

Brixton 2011 Holiday

Take a look at the video and some pics of the Brixton 2011 Holiday lookbook. We love the Brixton line and thats why we carry them, come by the shop and peep the new drops from Brixton we have.

Read more

Posted in Apparel | Tagged , , , | Leave a comment